Welcome to Tokyo’s Kabuki-chō red-light district, where Professor Akiko Takeyama started her ‘affective ethnographic’ fieldwork to explore the host clubs in which ambitious young men seek their fortunes by selling love, romance, companionship, and female clients look for self-satisfaction….The role of ‘seducer’ and ‘seducee’ are interchangeable in the host-client and manage-host relationship which are the core factors of the ‘Affect Economy’.